A flying start!
2022 started with a bang at Gekko! We hit the ground running back in January with the launch of our Fast 22 distributor programme (more on that in a moment) and a laser focus on education within the flooring industry, based around our safer adhesive innovations. Thanks to the hard work of our team, plus support from our incredible distributors and valuable feedback from floor fitters, we’ve seen the Gekko brand gaining major traction this year so far, and we’re really excited about where it could lead!
Demand for Gekko adhesives is growing rapidly – but we recognise that it’s not always easy for distributors to hold stock of canister adhesives so that contractors can access them at short notice. For those struggling with storage space or hesitant to invest in bulk stock, we’ve introduced the Gekko Fast 22 programme!
This nationwide initiative is open to all Gekko distributors and means they can order canisters before 11am one day, to avail of guaranteed courier delivery the following morning. No storage dilemmas, no stock commitments and no waiting around for the customer – just rapid access to their favourite adhesives, hassle free! Head to our website to find out more, or to sign up for the programme and receive your FREE promo kit!
We’ve also revamped our product brochure this spring, adding in a number of our new water-based adhesives, including the brand NEW G22 premium non-chlorine carpet adhesive! Our brochure includes a quick reference guide so you can easily check the suitability of any of our adhesives against the flooring type and substrate, as well as quickly identifying our DCM-free options. Get your copy here:
Gekko’s distributor network is growing faster than ever before – in 2022 so far we’ve welcomed Bournemouth Flooring Supplies and Key Flooring in Basildon to the family, as well as signing an unbelievable 11? distributors up to our Fast 22 programme!
We’re on TikTok!
It’s never too late to teach an old dog some new tricks – and we’ve been finding our feet on the fastest-growing social platform on the planet! TikTok is a firm favourite with many of our customers and end users, and is the perfect place to share content featuring Gekko products in use across a whole range of flooring jobs. Make sure to give us a follow over there for lots of site banter and behind-the-scenes action!
What’s next for Gekko?
We have lots of exciting things to look forward to in this next quarter as well as later in the year. Our Category Manager Rachael’s been out on the road a lot lately and we hope to be able to share news about some new Gekko distributors very soon. We’re recruiting for a technical sales manager, so our team is growing – and that will enable us to put lots of our plans into action. We’re also really excited for The Flooring Show in Harrogate later this year, where we’ll be revealing some exciting Gekko innovations!
Safer Adhesives: Education
Education around respiratory health and the use of safer adhesives without dichloromethane was always going to be a huge focus for Gekko in 2022. Those goals have taken some pretty huge strides forward thanks to our partnerships with some of the UK’s leading training academies! We’ve been working with the educators at CP Assessments in Doncaster, Floorskills in the West Midlands and MN Floor Training in Wolverhampton, providing training packs, live demos, signage, literature and hands-on guidance for their students. We hope this outreach will raise awareness about the dangers of dichloromethane as well as general occupational health and the importance of safe working for the next generation of floor fitters coming through. To get involved, email us.
To find out more about Gekko Adhesives, including where to buy or how to join our distributor network, get in touch!